On the 9th of February 2016, The Mobile Blood Donation Unit was stationed at Hardrocks Business Park in front of AppleCore Foods Premises between 8:30 and 13:00. AppleCore Foods offered to welcome the Unit in front of its premises and provided power supply throughout the morning.
Following the procedure for donating blood, people working at the Business Park were advised and encouraged to give blood during those hours. There was a good turnout of people on that day making the event a successful one.
Jonathan Dalli, Managing Director at the Concept Stadium, the boutique marketing consultancy firm that organised the initiative, explained that “This is what Corporate Social Responsibility is truly about. It’s not just about talking about it, or promoting it, but actually doing it. We’re extremely grateful for everyone’s support and it’s great to see so many companies from various industries within the Hardrocks Business Park coming together. We encourage other business hubs to follow suit.”